Earlier this summer, I was interviewed by Janice B Gordon, co-President of Professional Speaker’s Association (PSA) South East and a Visiting Fellow of Cranfield School of Management consulting and training sales teams in Key Account Management and social selling.
Following is an excerpt from her youtube channel:
As a professional speaker, I talk about how to Scale Your Sales; today I am Up Close with Noreen Cesareo. Noreen and I will be talking about our research and work into International Trade and Connections for All-Party Parliamentary Group Women and Enterprise. Noreen founder of Market Accents, a strategic marketing, branding, PR and communications consultancy. Market Accents is a dedicated international firm that works with agencies and companies to uncover their particular accents and find new market space in which to operate.
London, 24 December 2016: Noreen Cesareo, Principal at Market Accents, a WeConnect certified woman-owned business, was a guest on the business-focussed digital station Share Radio. She took part in Sarah Pennells‘ Women and Money: A look back at 2016.
On the programme, Sarah and her guests looked at the big money stories affecting women in 2016, including changes to the state pension age, the role of women in business and on company boards and the gender pay gap. Together with Noreen Cesareo were guests Malcolm McLean from the pension consultants Barnett Waddingham and Fiona Chow from Pregnant & Screwed.
Noreen talked about the various initiatives she is involved in, including the first ever UK Economic Blueprint (EB) for Women-owned Businesses and the development of the EB’s digital platform which will be an independent, inclusive, first port of call for advice, information, support, training, mentors, case studies and innovative tools that will help women to start and scale up their businesses. She mentioned the current status of women directors on boards, and also talked about the challenges faced by female entrepreneurs and WBs.