Noreen Cesareo presents Strategy and Marketing at Made In Britain Webinar

Strategic marketing and communications expert Noreen Cesareo talks about marketing strategy and why it is so important to review and refresh direction and growth plans in a post-COVID-19, post-Brexit market place.

There are a number of ways that a business can gain from strategic marketing. It is an approach that encompasses organisation-wide tools to build a sustainable growth plan – from understanding market dynamics and trends for market penetration, looking at impacts on buying behaviours and the value chain, creating the brand story, identifying and engaging with the right demographic to create sustainable goals, and regulating resources to pivot offers. They all shape the business strategy and growth plan – building and maximising capabilities, and boosting sales.

 

#strategy #marketing #trade #business #enterprise #MarketReady

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During #COVID19, we were listening & supporting clients & colleagues across our networks, reviewing markets and strategies to succeed in this crises. As we now consider new market dynamics in a post COVID, post-#Brexit environment which could impact products and services, we want to understand your views on how you are leveraging internal strengths and developing robust strategies to be #MarketReady.

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